This type of men grooming referred to as pomade, then a new generation of pomades came into our lives that are water-soluble, water-based.
These products and the formulation showed up in the past 3 years with vengeance. These products contain friendlier ingredients provide the same benefits and more, behave like wax and petrol just like the predecessors. The difference is they wash out and will rinse out with warm water. What's there not to like? Come see for yourself we carry superior brands like Bonifide and Suavecito.